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Event Highlights
September ShineSeptember Shine

 

 

September Hong Kong Jewellery and Watch Fair, Asia's largest and most important international jewellery trade event, filled the HKCEC with an amazing glitter of luxury watches, gems, pearls and jewels. The fair marked the largest edition with an increase of 18 percent of the total gross exhibition area from 50,000m2 to 59,000m2 . With a focus on fine and luxury end items, it saw a 6.7% growth to 1,852 in exhibitor number over 2002. Visitors too arrived in droves. Total numbers were up by over 8% to 35,890 from 118 countries and regions, while the numbers of Mainland visitors rose by a staggering 45% over 2002, indicating that the trend of Mainland businesses using Hong Kong as a selling and sourcing hub is continuing. These figures show that Hong Kong is once again fully established as a value-added exhibition destination for global visitors and businesses. This year the organiser CMP Asia put the emphasis on product classification when implementing the development plan which grouped exhibitors who were dealing with the same type of products. The initiative was warmly welcomed by exhibitors while many of them were able to expand their stands by taking up the areas of those relocated and hence resulted in substantial increase in exhibition space and exhibitors. The thematic layout allowed visitors to spend their time more effectively at the fair and make buying decisions quickly and efficiently. In other words, exhibitors had more chances of meeting targeted buyers under the new arrangement.

A Home From HomeA Home From Home
  After an April exhibition affected by the SARS crisis, the Hong Kong Trade Development Council pulled out all the stops to remount the combined Hong Kong Houseware Fair and Hong Kong Gifts and Premium Fair from 23-26 July. And the turnaround was phenomenal, with the July version bringing back the crowds in record numbers. The HKCEC set aside nearly 66,000m2 of exhibition space for this event, and every inch was needed as over 62,000 visitors and 3,700 exhibitors passed through the joint fair across its four days. With exhibitors coming from 31 countries and regions worldwide, and buyers from 128, the HKCEC was bathed in an international glow, and the crowds gave evidence that Hong Kong had put the gloomy days of SARS well behind it. In fact, buyer attendance was up by more than 10% over 2002's standalone Gifts and Premium Fair, as visitors shrugged off SARS and instead chose to focus on all the positives of a major Hong Kong exhibition. As buyer Vivienne Ellis of Gift & Housewares Australia said, "I've been to fairs all over the world but Hong Kong is the one I keep coming back to." In addition to the usual wealth of sourcing opportunities that the Fair brought with it, organiser added several practical seminars to the programme, bringing visitors up to date with topics like export credit insurance and methods of handling arbitration in China.
Winning Back TouristsWinning Back Tourists

 

 

The huge attraction of the Asian region for tourism was shown in 2002 when Asia overtook America as the world's second most visited tourist region. But a series of global events then proceeded to dent international travel, and the impact of SARS was a further blow to the tourist industry across Asia. The conference Revitalizing Asian Tourism was a response to these events, jointly organised by the Boao Forum for Asia and the World Tourism Organisation. Held at the HKCEC from 14-15 July, the conference was specifically designed to help restore confidence in the Asian tourism industry. It brought together not only commercial industry leaders, but also politicians and policymakers from countries throughout the Asia Pacific region, and as a result the conference provided a unique forum for inter-governmental co-operation in re-establishing Asia's tourist reputation. Around 30 high-level national delegations attended, along with some 800 delegates from international tourist organisations, the tourist trade, and academic institutions, bringing numbers in attendance to above the 1,000 mark. The result was an event that reasserted the fundamental value and safety of Asia as a tourist destination, while fostering a heightened sense of collaboration between all parties involved in the Asian tourism industry.

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